Features for sport and beyond
Aura is about doing not viewing. This choose your own adventure approach results in a stickier user experience, holding attention and creating a plethora of new monetisation opportunities. Your audience can access the data, source the content and engage with your company or brand partners like never before in an interactive , immersive and creative way.
Multi-View
Aura features unrivalled multi-view streaming, allowing users to choose what they want to watch and when.
No longer needing to limit viewers to only 5 simultaneous on-screen feeds. The ability for users to seamlessly switch between content, events, camera angles, live and on-demand content, while keeping an eye on real-time data sources, creates an experience that holds their attention like never before.
Smart Timeline
Never scrub through a timeline looking for the best highlights again.
Access key moments from the game faster and more intuitively than ever before with smart timeline. What used to take complex searching is now showcased instantly and…well, smart.
See a moment or a meme in the making that wasn’t picked up by the data? Find, create and share your own custom replays directly from inside Aura.
Live Visual Stats
We perfectly timecode data sources to content, processing it live on the cloud then presenting it in beautiful, easy to digest visuals.
Aura can dynamically pull from multiple data sources live and on-demand, creating a truly interactive and engaging user experience that fulfils their ever-curious minds. With Aura, live statistical information, historical data, fantasy league and sports betting solutions all become possible in the one platform.
Connected Social Viewing
Join friends from anywhere to experience their favourite moments together in a co-viewing environment.
Private video and chat ensures users don’t have to leave the Aura environment to stay connected to those they want to share the moment with. Aggregated community feed and chat brings the stadium experience to your phone.
New Revenue Streams
Never lose your flow. Rather than a user having to jump between the OTT platform, a separate betting app, an external eCommerce site, NFT solution or platform to view live stats, all of this can be handled from inside Aura.
Betting & Games
Never miss a chance with betting integrated directly into the app.
Aura can create micro-betting moments by combining in-depth data with the action users choose to follow, gaining insight where others missed the opportunity.
In addition to the live broadcast, pull in supplementary betting analysis broadcast video.
Ecommerce
For the most frictionless sales process.
Aura has the option for in-platform merchandise and sponsored sales, but it can also generate leads and push fulfilment orders to an online store via our CRM integrations.
Our AI system dynamically highlight eCom opportunities relative to the content. Bring products to life with immersive 3D viewing directly in the Aura environment.
Subscriptions & Logins
Drive subscribers numbers directly from inside Aura with subscription and billing modules.
Aura supports freemium models for content delivery.
Ads & SPONSORSHIPS
Just because there is a slow moment in the game doesn’t mean you have to lose eyeballs.
Create engaging sponsorship and advertising opportunities for fans with interactive games, polls and new monetisation opportunities.
NFT
Aura x Ethereum Blockchain.
Utilising our blockchain solution we can create a suite of NFT’s for different verticals. Think verification of real life events to real-time development of sports NFT’s in only 20 minutes.
Absorb fans in the experience with limited edition digital items to commemorate the event using NFT. Create and distribute the NFT directly from the Aura backend or integrate your own marketplace.
It doesn’t stop there!
Aura features are modular and can integrate into your existing tech stack.
Fantasy profiles
Interactive stats
Analytic reports
360 camera support
Calendar and scheduling
Custom split-view content
Interactive data points
Branded AR experiences
Live and dynamic 3D heatmaps
Selectable audio commentary
Reach out!
We’re working with many key industries including Sporting Leagues & Associations, eSports Leagues, Music Labels, Publishers and Broadcasters. If you’re curious to have a play, reach out!